Page 27 - Ural prospectus 8 Nov 16
P. 27
Course Curriculum
RETAIL MANAGEMENT ADVERTISING & MEDIA MANAGEMENT
Ÿ International Retailing Ÿ Advertising Management
Ÿ Consumer Buying Behavior Ÿ Product & Brand Management
Ÿ Retail Buying Techniques Ÿ Consumer Buying Behavior
Ÿ Franchising Ÿ Media Planning
Ÿ Retail Management Ÿ Public Relations
Ÿ Visual Merchandising Ÿ Integrated Marketing Communication
Ÿ Russian Business Culture Ÿ Russian Business Culture
Ÿ 1 Project* Ÿ 1 Project*
TOURISM & HOSPITALITY MANAGEMENT POWER MANAGEMENT
Ÿ Fundamentals of Tourism Management Ÿ Management of Power Transmission &
Ÿ Service Marketing Distribution
Ÿ International Marketing
Ÿ Safety & Security in Tourism Ÿ Renewable Energy
Ÿ The International Hospitality Business Ÿ Power Generation
Ÿ Consumer Behavior: Hospitality Perspective Ÿ Energy Management
Ÿ Russian Business Culture Ÿ Non conventional Energy Resources
Ÿ 1 Project* Ÿ Energy Conservation
Ÿ Russian Business Culture
Ÿ 1 Project*
OPERATIONS GENERAL MANAGEMENT
Ÿ International Logistics Ÿ International Marketing
Ÿ Total Quality Management Ÿ International HRM
Ÿ Production & Operation Management Ÿ International Financial Management
Ÿ Purchase & Material Management Ÿ Total Quality Management
Ÿ Project Management Ÿ Strategic Management
Ÿ Enterprise Resource Planning Ÿ Enterprise Resource Planning
Ÿ Russian Business Culture Ÿ Russian Business Culture
Ÿ 1 Project* Ÿ 1 Project*
SUPPLY CHAIN MANAGEMENT LEADERSHIP & ENTREPRENEURSHIP
Ÿ International Logistics Ÿ Leadership Excellence
Ÿ Inventory & Stores Management Ÿ Team Development & Leadership
Ÿ Purchase & Material Management Ÿ Venture Capital
Ÿ Supply Chain Management Ÿ Entrepreneurship
Ÿ Production and Operation Management Ÿ Entrepreneurship: Skills and Discipline
Ÿ Enterprise Resource Planning Ÿ Corporate Governance
Ÿ Russian Business Culture Ÿ Russian Business Culture
Ÿ 1 Project* Ÿ 1 Project*
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